Experts in improving the conversion of multi-channel processes.


Our model is based on the implementation of a continuous process to optimize the performance of business opportunities (leads). We apply our methodology in three areas:

1. Improvement of lead capture ratios in generation models. We work in the traffic (ad management) and on-site conversion (CRO) stages.

2. Optimization of the conversion of generated leads to sales, thanks to an advanced multi-channel marketing automation process.

3. Recovery of abandoned sales opportunities by processing unconverted leads through a lead nurturing and scoring process, accompanied by the measurement of key variables.

Our work by the numbers:


+200

commercialagents

+2000

campaignsunder way

+21000

ad groupscreated

+75000

ads

+1.2M

keywords

+250K

leads generated per month

Lead Generation


We design, launch and manage lead generation campaigns in all offline and online territories.

We have technicians certified in Google, Bing, Facebook and the main sources of lead generation. We’re also Google Premier Partners.

Our workflow covers social monitoring in order to improve related content creation processes; the identification of potential customer segments; campaign analysis; and the integration of defined KPIs in a Big Data tool that allows us to detect patterns upon which to base development.

We apply an integrated optimization process for lead generation, and maximize conversion into actual sales.

Our process includes the design and development of multiple conversion landing pages, including a continuous optimization process through A/B testing that’s defined by our UX/CRO department for each segment of potential customers, with the aim of improving the ratio of on-site conversion as much as possible.

CRO Strategy


We optimize conversion opportunities for all qualified lead generation campaigns that we activate for our wide range of clients.